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How Trump’s Greenland Plan Could Hit Ozempic, Legos and Hearing Aids

January 9, 2025
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How Trump’s Greenland Plan Could Hit Ozempic, Legos and Hearing Aids
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President-elect Donald J. Trump has threatened tariffs on many countries for many different reasons.

On Monday, he found a new purpose for his favorite economic tool. Mr. Trump said he would “tariff Denmark at a very high level” if it refused to allow Greenland — a North American island that is an autonomous territory within the Kingdom of Denmark — to become part of the United States.

“They should give it up, because we need it for national security,” Mr. Trump said of Greenland.

Denmark, which has a smaller population than New York City, is not a huge trading partner for the United States. The country — a U.S. ally and a NATO member — sent the United States more than $11 billion worth of goods in 2023, just a tiny slice of more than $3 trillion of imports. The United States, in turn, sends Denmark more than $5 billion in goods, including industrial machinery, computers, aircraft and scientific instruments.

But despite its small size, Denmark, which handles Greenland’s foreign and security affairs, is home to some products that are very well-loved in America, goods that could become more expensive if Mr. Trump follows through with heavy tariffs. According to the Observatory of Economic Complexity, a trade data platform, roughly half of Denmark’s recent exports to the United States are packaged medicines, insulin, vaccines and antibiotics.

That’s largely because the country is home to Novo Nordisk, the maker of Ozempic and Wegovy, the popular weight-loss drugs. The company is so important to the Danish economy — it has recently accounted for half of Denmark’s private sector job growth and all of the country’s economic growth — that some have branded Denmark a “pharmastate.”

Novo Nordisk is increasing its U.S. production to meet the soaring demand for its GLP-1 weight loss products. The company does not specify publicly how much of its products are exported, but it produces drugs in Denmark and the United States for the U.S. market.

A spokesperson for Novo Nordisk said in a statement that they were following the situation closely but would not comment on hypotheticals and speculation.

Gilberto Garcia, the chief economist at Datawheel and a member of the Observatory of Economic Complexity team, said that Denmark’s exports of immunological products, which includes drugs like Ozempic, have been “growing exponentially.”

Denmark is also the leading supplier to the United States of hearing aids, he said.

Beyond medicines, Denmark also sends the United States medical instruments, fish fillets, pig meat, coal tar oil, petroleum and baked goods, among other products, according to the OEC.

And notably, for many children (and adults) Denmark is home to Lego Group, the world’s largest toymaker.

It’s not clear how much Lego exports directly from Denmark to the United States — the company serves much of the U.S. market from a factory in Mexico, as well as a new carbon-neutral facility in Virginia. It also manufactures the toy bricks in factories in Hungary, the Czech Republic, China and Vietnam, as well as Denmark. Lego did not respond to requests for comment.

But Lego, like other multinational companies that have global supply chains shuffling raw materials and products around the world, could see its business disrupted by tariffs. Mr. Trump has threatened to put levies on products coming into the United States from Mexico, China and other countries globally, in addition to Denmark.

Mr. Trump’s threats to claim Greenland came in a rambling news conference in which the president-elect also suggested retaking the Panama Canal and making Canada an American state, all statements that riled foreign leaders.

Mr. Trump argued on Tuesday that U.S. ownership of Greenland was a national security issue, given the paths charted by Russian and Chinese ships.

“Greenland belongs to the people of Greenland,” Greenland’s prime minister, Múte Egede wrote on Facebook Tuesday. “Our future and fight for independence is our business.”

On Wednesday, a spokesman for the European Commission called Mr. Trump’s comments about seizing Greenland as “hypothetical.” When asked about tariff threats, the spokesman said that the European Commission had been preparing for all possible implications of a Trump presidency on trade in Europe.

Jacob Funk Kirkegaard, a senior fellow in Brussels at the Peterson Institute for International Economics, said that few politicians in Europe take what Mr. Trump says literally.

“This is an outrageous demand,” Mr. Kirkegaard said of Mr. Trump’s threats to take Greenland. “The only way you can logically think of it is that by making this outrageous demand, Trump is going to get some concessions he otherwise wouldn’t have gotten.”

Mr. Kirkegaard said that should Mr. Trump follow through with his threat to implement tariffs on Denmark, he could expect an E.U.-wide response. “This idea that he can pressure Denmark as a single member state of the E.U., to offer policy concession by threatening tariffs, is going to invite retaliation from all of the E.U.”

Mr. Trump put tariffs into effect on numerous countries and hundreds of billions of dollars of goods in his first term. But other tariff threats never materialized, and it’s not clear how many of his new threats he will follow through on.

On Tuesday, the president-elect also reiterated a threat to put “very serious tariffs” on Mexico and Canada, complained about the U.S. trade deficit with Canada and the European Union, and floated an idea to rename the Gulf of Mexico “the Gulf of America.”



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